Conference Time: 10th May 2024, 02:46:30am CEST
Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).
SES 5.3: Session 5.3 - AI and digital aspects of strategic communication
Time:
Friday, 22/Sept/2023:
11:20am - 12:20pm
Session Chair: Tiffany Mohr
Location: Hollar, room n. 215, Smetanovo nábřeží 6
Presentations
Artificial Intelligence Opportunities and Challenges for Strategic Communication. Chat GPT Uses for Communication Professionals
Raluca Silvia Ciochina , Diana Maria Cismaru, Cosmin Radulescu
Faculty of Communication and Public Relations, National University of Political Studies and Public Administration, Romania
Benefits And Challenges Of Using AI In PR Practice: A Case Study
Camelia Cusnir , Anamaria Nicola
University of Bucharest, Romania
What Is Automated Communication, And Why Should We Care? Implications For Public Relations From A Systematic Review
Teresa Weller , Irina Lock
Friedrich Schiller University Jena, Germany
