Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

 
Session Overview
Session
SO Sun1100-5
Time:
Sunday, 20/May/2018:
11:00am - 11:25am

Location: 4501
S:30-40

Show help for 'Increase or decrease the abstract text size'
Presentations

Driving traffic to your school via Google

J. M. Gayed

L.A. English Academy, Japan

Many language schools spend a considerable amount of time and effort on marketing their schools via traditional venues such as newspaper inserts, free magazine ad buys and signboard rentals. While these might bring some results, they require a large investment in capital. This presentation will focus on one of the most cost-effective methods of driving potential students to your school by using the Google Search platform to make sure your property is on the radar. This presentation will give a broad overview of the current state of search in Japan and best practices for school owners.



 
Contact and Legal Notice · Contact Address:
Privacy Statement · Conference: Pan-SIG 2018
Conference Software - ConfTool Pro 2.6.123
© 2001 - 2018 by Dr. H. Weinreich, Hamburg, Germany