Conference Agenda

Session Overview
 
Date: Thursday, 06/Aug/2020
9:00am
-
9:15am
Day 4 Welcome: Carole Bilson, President, Design Management Institute
9:15am
-
10:00am
Thursday Keynote
 

Business Ethics Design Ethics: 40 Years of Design Management Research

Brigitte Borja de Mozota

Researcher Université du Québec à Montréal, and Executive Director, Designence

10:00am
-
11:00am
Track 2 Session 1
 

Designing Blockchain Enabled Customer Experiences

Clive Grinyer

Royal College of Art, UK



Tracing Design’s Value in Distributed Manufacturing

Viktor Malakuczi, Luca D'Elia

Sapienza University of Rome, Italy



Creative Social VR Practices in Connected Environments : The 5G Lift for Retails in Digital Urban Context

Heejung Kwon1, Andrew Hudson-Smith2

1: Information & Interaction Design, Techno Art Division, Yonsei University, Korea; 2: The Bartlett Centre for Advanced Spatial Analysis, UCL, UK



Creating a Spatial Computing Environment for Design Research and Strategy

Ralf Schneider, Dianna Miller

Syracuse University, USA

11:00am
-
11:15am
Track 2 Session 2
 

Apply Funnel Model to Design Thinking Process

Sheng-Hung Lee1,2, Ziyuan Zhu3,6, John Rudnik2, Chaiwoo Lee2, Joseph F. Coughlin2, Olivier L. de Weck4, Jonathan Chapman5

1: MIT Integrated Design & Management (IDM); 2: MIT AgeLab; 3: MIT Architecture (SMArchS); 4: MIT Aeronautics and Astronautics and Engineering Systems; 5: Carnegie Mellon University School of Design; 6: MIT Urban Risk Lab

11:15am
-
11:40am
Track 5 Session 1
 

Success Strategies of Mobile Instant Messengers Sticker(Emoticon) Design - Focusing on ‘LINE’ and ‘KakaoTalk’ in South Korea

Eunhye Min1, Boram Park2

1: Hongik University IDAS, Korea, Republic of (South Korea); 2: Hongik University IDAS, Korea, Republic of (South Korea)



Congruence of Service Design and Business Value considering Digitally Connected World

Ravi Mahamuni, Shivani Ganwani

Tata Consultancy Services, India

11:40am
-
12:00pm
Day 4: Morning Q&A
12:00pm
-
12:30pm
Day 4: Break
12:30pm
-
1:30pm
Track 5 Session 2
 

Punter’s Secret: Why Millennials Love That Local Shop?

Eunji Woo, Ki-Young Nam

KAIST, Korea, Republic of (South Korea)



A Study on the change of consumer’s brand choice and attitudes due to hyper-connected society (Focusing on Consumer’s purchasing way and C.C.C(Customer Choice Cycle) model development)

Heeryang Ryu1, Boram Park2

1: Hongik University IDAS, Korea, Republic of (South Korea); 2: Hongik University IDAS, Korea, Republic of (South Korea)



Design Management staircase as a measuring unit: The plotting of Cairo start-ups

Jomana G. Attia, Nariman G. Lotfi

German University of Cairo, Egypt



The user-inspired business model for online video platform: A case study of Bilibili and its Generation Z users

Junming Fang, Fei Fan

Tongji University, China, People's Republic of China

1:30pm
-
2:05pm
Track 5 Session 3
 

Experience Design in City-based Future Retail Innovation: A Bookstore Case Study Approach.

Yujia Huang, David Hands

Lancaster University, UK



New business models in a Circular Economy: from Eco to Circular design

Rūta Valušytė, Lina Dagilienė

Kaunas University of Technology, Lithuania



Design beyond the Creative Industries: Surveying design occupations in non-design organisations in Scotland

Iain Aitchison1,2, Esther Steiner1, Alexandra Tinning1

1: Graft Design and Innovation Management Ltd., UK; 2: Glasgow School of Art, UK

2:05pm
-
2:20pm
Day 4: Afternoon Q&A #1
2:20pm
-
3:20pm
Track 5 Session 4
 

Analysis of Variables to Measure the Value of Design in Colombia

Susana Cañas-Eastman, Santiago Ruiz-Arenas, María Cristina Hernández-Monsalve

Universidad EAFIT, Colombia



HOMEGROWN STUDIO: Pushing Collaborative Pedagogy from Studio to Pop-UP

Steven John Doehler, Brooke Camille Brandewie

University of Cincinnati, USA



Adaptable, Flexible Approaches to Integrating Vertically with SME’s in New Product Development

David Terris1, Peter Ford1, James Meadwell1, Mario Minichiello2

1: Nottingham Trent University, UK; 2: Newcastle University, New South Wales, Australia



The role of design-intensive innovation: An exploration on digital innovation of SMEs within a Chinese industry context

Zitong Gao, David Hands

Lancaster University, UK

3:20pm
-
3:50pm
Track 5 Session 5
 

“GOOD DESIGN IS GOOD BUSINESS”: AN EMPIRICAL CONCEPTUALIZATION OF DESIGN MANAGEMENT USING THE BALANCED SCORE CARD

Ian Parkman1, Keven Malkewitz2

1: University of Portland, USA; 2: Western Oregon University, USA



Design Principles Analysis: A classification to support decision-making for Design Managers in Companies

Isabella Lopera-Osorio, Maria Cristina Hernández-Monsalve, Santiago Ruiz-Arenas

Universidad EAFIT, Colombia

3:50pm
-
4:05pm
Day 4: Afternoon Q&A #2
4:05pm
-
4:15pm
Day 4 Closing